We spotlight our partner Epos Now, a leader in cloud based POS that aims to ensure merchants have full control of their business and data to make the best decisions and maximize efficiency. CEO Jacyn Heavens started the company in 2011 as a frustrated SME business owner.
“The systems out there were badly designed, unintuitive, and difficult to deploy,” he said. “This insight has enabled us to deliver a solution that has fixed so many problems for our customers and seen us grow organically to over 40,000 customers worldwide.”
Edward Johnson, Global Business Development Director for Epos Now, has seen the industry evolve during his time with the company. He notes that technology partnerships have become pivotal to increasing merchant functionality and staying relevant.
“With the boom of cloud-POS from 2010 onwards, the ability to plug in complementary apps and functionality has given the ultimate choice and power to merchants in running their businesses with maximum efficiency and value-add.” he explained. “In addition, payments and POS have become intertwined and the basic expectation for merchants is to have a truly integrated solution.”
In the future, Johnson sees this eco-system evolving to become even richer and the power of big data between apps becoming the key to putting power in the palms of merchants. Another crucial component in their success is the importance of integrated processing with their services.
“It is critical for the merchant experience to speed up and simplify consumer transactions, ensure reconciliation is accurate, and reduce error,” Johnson said. “It is also critical for ISVs and payment providers to provide the right service to merchants and increase engagement and longevity on the platform.”
Johnson and his team at Epos Now enjoy working with EVO as their payment process because of the great merchant proposition that is competitive both financially and in terms of technology with the Snap* platform and customer service.
“As a business based in Europe and the U.S., we are able to take an international view on our partnership to ensure mutual and joint growth,” he said. “EVO has an outstanding partner proposition to ensure our relationship is strategic.”
Simply growing from an SME business, Epos Now knows the pain points they are trying to fix for merchants, which is crucial to their success.
“We put merchants first.” Johnson emphasized. “We empower them with technology and ensure best in class service and support along the way.”
